How to Calculate Profit Margin?
Profit margin is one of the easiest and most commonly used financial ratios in corporate finance. You can find a company’s profit calculated at three levels on its income statement, each with its own profit margin. To find these margins, you divide the profit by the revenue and then multiply by 100. The simplest measure […]
How to Improve Google Ranking?
When it comes to digital marketing, search engine optimization (SEO) is the most important part. While other methods like social media and email marketing can help you make money, nothing beats landing that top spot in search results. Google is the biggest search engine, handling over 8.5 billion searches every day. So, if you want […]
How to Choose a Business Location?
Choosing the right location for your business isn’t something you can just decide on a whim—it’s a really important step when starting out. First, think about what type of business you have. Different places like business parks, shopping malls, strip malls, and professional buildings are designed for different needs. For example, if you’re moving from […]
How to Grow a Business with Limited Funds?
You’ve launched your small business—now it’s time to grow it! You could hire someone to handle your marketing, but that can get pricey. Instead, you can try some low-cost ways to spread the word yourself. Some of the best budget-friendly growth strategies include self-marketing and advertising. This could mean regularly posting on social media or […]
How to Improve Sales Team Performance?
Many sales teams work hard, follow all the playbooks, and use every tool they can, but they still struggle to see results. Even with great leads and solid strategies, deals often fall through. This is a common problem in sales—putting in the effort doesn’t always lead to success. In fact, this year, leaders reported that […]
How to Manage Inventory for Small Business?
Regularly checking in on your business is essential to keep it moving in the right direction. One of the key areas to look at is inventory management. How has inventory management been working for your small business? Have you had the right products available when needed? Did you miss out on sales because items were […]
How to Use QuickBooks for Small Business?
Accounting is the backbone of any small business. From tracking sales to managing payroll, accurate financial data helps you make smart business decisions. QuickBooks is a great tool that gives small business owners control over their finances in one place. Learning how to use QuickBooks can simplify your accounting, make it more accurate, and boost […]
How to Create a Personal Brand?
Working hard has always kept me busy. Back in college, I juggled two internships at the same time, only to learn that neither company was hiring when I graduated. My first full-time job was at a big tech company, and I put in the extra effort to beat my goals every quarter. But three years […]
How to Set Business Goals?
Without clear goals and a plan to reach them, you’re like a ship heading straight for dangerous icebergs. The best way to avoid disaster is by mapping out exactly where you want your business to go. That’s why setting business goals is so important! If you’re not already using goals to steer the ship, now’s […]
How to Increase Brand Awareness?
When you see a bitten apple, a simple checkmark, or a colorful ‘G,’ you immediately think of Apple, Nike, and Google. That’s the power of brand awareness. Want to make sure your brand sticks in people’s minds, too? Here’s how. Brand awareness is all about how well consumers recognize and remember your brand—your products, logo, […]
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